Home / Problems / Problem 14

An automation broke and nobody noticed

The website form stopped sending enquiries, and it took a week to find out. Why it happens, what you can do yourself today, and how AI solves it.

Running in our own company since 15 August 2026
01 / What it looks like

Sound familiar?

02 / Free

What you can do yourself today.

Three steps with no cost and no us. Often that alone cuts the losses noticeably.

01

A list of automations

Write down everything that runs by itself: forms, data transfers, robots. Next to each, name the person responsible.

02

A test enquiry

Once a week send a test enquiry through the website and check that it reached the CRM. Five minutes, and you will catch half of the breaks.

03

The "zero enquiries" rule

If not one enquiry arrives in a working day, check the form. The quiet may be a break.

03 / The cause

Why it happens.

Automations break quietly: they have no window that shows something has gone wrong. While nobody looks, a break lives for days, and the enquiries lost in that time do not come back.

04 / The fix

How AI solves it.

You already run several automations: the website form, passing enquiries to the CRM, Bitrix24 robots. One of them breaks without a sound, or enquiries stop reaching it. It is noticed days later, from a client's complaint or a strangely empty report.

Rule: the same every timeAI: reads and understands textYour employee: decidesWhat comes in and what comes out

1 · What comes in

in
01
Marks from your automations
Each one reports that it ran

2 · What gets done

rule
02
Checking the marks
No mark in time: an alert
rule
03
Checking the enquiry flow
Clearly fewer than usual
AI
04
The error in plain words
Optional: what broke and where

3 · Who decides

person
05
A named person decides
Fixes it or calls us

4 · What comes out

out
06
A weekly health page
What broke and how long it was silent
Today

A break is found by chance, not by the system

An automation works until it stops. When it stops there is no call, no email, no red light.

Press "Show how it works": six steps, one at a time.

How it goes today
AutomationWhat is known
Website form to CRMlast enquiry 5 days ago
Export to 1Cnobody checked
Reminder robotrunning, but unknown

Found out when a client asked why nobody replied.

Step 1 of 6 · What comes in

Each automation leaves an "I ran" mark

We change nothing in your processes. A short mark is added to each automation to say that it ran.

For each one we know in advance how often it should leave a mark.

Marks as of today
AutomationLast markExpected
Website form to CRMtoday 09:12hourly
Reminder robotyesterday 18:00daily
Export to 1C4 days agodaily
Step 2 of 6 · What gets done

A rule checks that the mark arrived on time

This is a plain rule, the same every time: a mark was expected daily, and there has been none for four days. No AI is needed here.

The rule works around the clock and never gets distracted.

Result of the check
✓Website form and reminder robot: marks are fresh
Export to 1C silent for 4 days: expected daily
Step 3 of 6 · What gets done

A second rule watches the flow of enquiries

Sometimes an automation is "alive" but enquiries no longer reach it. So we also compare how many enquiries arrive with your usual numbers.

Two days in a row of zero, when ten to fifteen is normal, is a reason for an alert.

Website enquiries this week
DayEnquiries
Mon12
Tue15
Wed11
Thu0
Fri0

38 enquiries in three days, then zero two days in a row.

Step 4 of 6 · What gets done

AI explains the error, if you want it to

This is the only optional step. A technical error message becomes a couple of clear sentences: what broke and where to look.

It only explains. It cannot fix anything.

Before and after
What the system printedAccess error, key expired
What AI will sayThe export to 1C failed because the access has expired. Sign in to the account again and renew the key.
Step 5 of 6 · Who decides

One named person gets the alert

It goes to a specific employee you named in advance. A shared chat, where everyone assumes someone else will answer, is not needed for this. One break, one alert.

The system restarts nothing and fixes nothing by itself. A person decides what to do: fix it, call us, or mark it as expected.

What the person in charge sees
Export to 1C silent for 4 days
Owner: Sergey, administrator. Cause: the access has expired.
I will fix itPass to supportThis is expected
Step 6 of 6 · What comes out

Once a week a health page arrives

One sheet: which automations ran without a failure, which broke and how long they were silent. The weak spot is visible at once.

If the same automation breaks every week, it is time to look into the cause.

Week of 14 to 20 October
AutomationFailuresSilent for
Website form to CRM0none
Reminder robot12 h
Export to 1C14 days

2 failures in the week. needs a cause Export to 1C

Example on made-up data: the companies, goods and prices are invented for the demo.

What this costs you now

Put in your own numbers: this is your calculation.

—
—
This leaves out the enquiries lost during the days of silence.

What always stays with a person

  • You name who is responsible for the alerts.
  • That person decides to fix it, call us or change nothing.
  • The system restarts nothing by itself.
What's included
  • A list of your automations and who owns each
  • Watching each of them
  • Checking the enquiry flow against your usual numbers
  • An alert to a named person
  • A weekly health page for your automations
  • Help with fixes within ongoing support
What we need from you
  • A list of the forms, robots and integrations you already run
  • Read access to them
  • The name of the person who gets the alerts
Ongoing support · monthly
₽20,000 / 40,000 / 60,000 per month

Not a public offer. The exact price is set after the first call. More on pricing ›

Review my case
05 / Security

Security, point by point.

  1. AI runs on Russian models — YandexGPT or GigaChat.
  2. In operation the system uses Russian models and Russian cloud — your clients' data does not go to foreign services.
  3. Access only to what the task needs. You can revoke it at any time.
  4. Every AI action is logged: you can see what it did and when.
  5. Anything that goes outside — an email, a reply to a client, a document — is approved by your employee first.
06 / Questions

Frequent questions.

Is this a new system we have to learn?

No. The alert arrives by email or in your work messenger like any message. There is nothing to open.

Do you fix the breaks yourselves?

Fixes are part of ongoing support. What to change and when is decided by your person, and we restart nothing without you.

How much does it cost?

Watching is part of ongoing support: from ₽20,000 a month, a reply within one business day, no 24/7 promises. The exact price depends on the number of automations and is fixed after a call.

How is this different from a chatbot that costs a few thousand roubles?

A cheap bot answers questions, and that is all. We build AI into your work: the enquiry lands in your CRM by itself, gets an owner, and the result shows in your reports. Scope and price are fixed before we start, there is a 30-day warranty after launch, and we stay in touch.

Who owns what you set up?

You do. The data, the subscriptions, the accounts and the system itself are in your name. We host nothing and own nothing: we set everything up in your services, under your accounts, and leave. You pay for the subscriptions directly, with no mark-up from us. For the first 30 days after launch, fixes are free. After that, if anything needs fixing or extending, we come back when you ask and reply within one business day.

07 / Other problems
01

Enquiries get lost

A client wrote through the website, email or a messenger — and nobody answered.

How it's solved ›
02

Reports are built by hand

Every week someone spends half a day merging figures from five spreadsheets into one report.

How it's solved ›
03

Nobody fills in the CRM

You bought Bitrix24, but managers keep clients in a notebook and in their heads.

How it's solved ›
04

Managers don't call back

A client is waiting for a call, and the manager forgot or ran out of time.

How it's solved ›
05

Nobody answers reviews

Reviews on marketplaces and maps sit unanswered for weeks.

How it's solved ›
06

The same questions, again and again

Staff and clients ask the same things, and the same person always answers.

How it's solved ›
07

Proposals and contracts take hours

A commercial proposal is stitched together from three old files over half a day.

How it's solved ›
08

Documents are checked by hand

Invoices, acts and contracts are checked by eye, and mistakes still slip through.

How it's solved ›
09

A customer went quiet and nobody noticed

You sent a proposal, the customer never replied, and it was forgotten.

How it's solved ›
10

Supplier quotes without retyping

Suppliers send quotes as PDFs, and a manager retypes them into a spreadsheet by hand.

How it's solved ›
11

Supplier requests in minutes

A client asks for a price, and a manager writes to suppliers one by one and waits days for replies.

How it's solved ›
12

Supplier invoices are keyed in by hand

An accountant retypes every supplier invoice into 1C: it takes time, and typos creep in.

How it's solved ›
13

Money we forgot to collect

A deal was won but no invoice went out. An invoice is overdue and nobody noticed.

How it's solved ›
08 / Get in touch

Is this you? Let's talk.

The review is 30 minutes and free. Within 2 working days you get one page: what to automate first and what it costs. If you don't need automation, we'll say so.

Email
Repliesusually the same day, the next working day at the latest
Whereremote, across Russia
In your email, tell us
  1. What the company does and how many people work there
  2. Which manual work repeats every day
  3. Which system you keep clients in: Bitrix24, amoCRM, 1C, a spreadsheet?
  4. How best to reach you
ЙП
Yadukrishnan Presheed, founder

Designs and implements AI systems for companies' day-to-day operations. Author of "Thumbs Up Russia" (2023). Master's student at Siberian Federal University.